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Writer's pictureNick Burgess

The J.P. Morgan Reserve Card - This Secret Credit Card Costs $10 Million To Open

Updated: Nov 7

For those who thought the American Express Centurion Card was the epitome of luxury, meet its elusive counterpart: the J.P. Morgan Reserve Credit Card. Designed for the ultra-wealthy, this card is a status symbol and a powerhouse of travel perks, available only to an elite few.

the j.p. morgan reserve card, formerly the palladium card

If you’re curious about what it takes to hold one of the most prestigious cards on the market, let’s dive into the details of the J.P. Morgan Reserve Card and see how it compares to others, like the Chase Sapphire Reserve Card and the infamous Amex Black Card.



What Is the J.P. Morgan Reserve Credit Card?

The J.P. Morgan Reserve Card is exclusive to members of the J.P. Morgan Private Bank. The catch? You need at least $10 million in investable assets with J.P. Morgan Chase to even be invited. This invite-only card is a privilege extended to J.P. Morgan’s top-tier private client customers—it’s truly a “heavy metal credit card” in more ways than one. Constructed from palladium, titanium, and 23-karat gold, it’s as much a work of art as it is a financial tool.


Originally known as the J.P. Morgan Palladium Card, it evolved to cater to the needs of the high-net-worth individual with upgraded card program features. It’s known for luxury perks and extensive travel-related purchases benefits, making it a top choice for the world’s largest corporate clients, institutional investors, and high-growth companies executives.


Benefits of the J.P. Morgan Reserve Card

What makes this card stand out? Beyond the exclusivity, the J.P. Morgan Reserve Card comes loaded with perks that make it the ultimate travel companion for its select users:


• United Club membership: Complimentary access to airport lounges around the world, perfect for frequent international travelers.


• Chase Ultimate Rewards Points: Earn 5x points on air travel, 10x points on hotels and car rentals, and 10x points on dining through Chase Dining.


• Annual Travel Credit: Enjoy an annual $300 travel credit through statement reimbursement, which offsets part of the annual fee.


• Priority Pass Membership: Global airport lounge access for convenient and comfortable travel.


• Trip Cancellation and Interruption Insurance: Coverage for unexpected changes in travel plans.


• Baggage Delay Insurance: Protection for lost or delayed luggage.


• TSA PreCheck and Global Entry: Expedited airport security screening included.


• Dedicated Customer Service: Receive personalized service through a dedicated customer service line.


• 1:1 Point Transfers: Transfer bonus points to major airline and hotel partners for added value.


With perks like National Car Rental discounts and Priority Pass Select membership, the J.P. Morgan Reserve Card makes high-end travel seamless. It’s an excellent choice for anyone able to meet the strict investable assets requirement.


Comparing the J.P. Morgan Reserve Card to the Chase Sapphire Reserve Card

For those who can’t meet the $10 million entry requirement, the Chase Sapphire Reserve Card is an accessible alternative with similar perks. Although it lacks the exclusivity, the Chase Sapphire Reserve offers:


• 3x points on dining and travel purchases


• $300 annual travel credit


• 50% more value on travel redemptions


• No foreign transaction fees


• Access to Priority Pass Membership


While the Sapphire Reserve lacks the luxurious weight of the heavy metal credit card and the elite exclusivity of the J.P. Morgan Reserve, it still offers significant value with a more reasonable annual fee.


J.P. Morgan Reserve Card Fees and Additional Perks

With a lower annual fee of $595, the J.P. Morgan Reserve Card is cheaper than many luxury cards, including the Centurion Card, and even just the basic American Express Platinum Card! Although there’s a strict requirement for entry, its annual fee aligns more closely with premium cards, like the Sapphire Reserve. This includes a variety of membership products and investment products that make the card a valuable asset for high-net-worth individuals seeking travel perks and personalized service.


Additionally, this card provides valuable insurance benefits and security policies to safeguard travel experiences. J.P. Morgan has taken steps to adapt to modern, on-the-go lifestyles by introducing a mobile application for tracking points, rewards, and transactions seamlessly.


Downsides and Limitations of the J.P. Morgan Reserve Card

While the J.P. Morgan Reserve Card boasts an impressive list of perks, it isn’t without its downsides. Beyond the $10 million minimum requirement to qualify, users who desire a high rewards rate across general spending may find the bonus structure limiting. Unlike other high-earning cards, the J.P. Morgan Reserve’s focus is on luxury experiences and exclusive travel benefits rather than high point earnings on everyday purchases.


And although the total points you can earn in categories like car rentals, hotels, and dining is impressive, frequent travelers may find that the Chase Sapphire Reserve or other best credit cards for travel can provide similar rewards without the high barrier to entry.


Is the J.P. Morgan Reserve Card Worth It?

The J.P. Morgan Reserve Card remains a top choice for those who qualify. While it’s more accessible than the Amex Centurion Card, it’s still a symbol of wealth, status, and exclusivity. If you’re an avid traveler and have access to J.P. Morgan’s private client services, this card can add significant value with its extensive travel insurance, airport lounge access, and priority boarding perks. Plus, its unique design—crafted from precious metal—is unmatched in the market.


However, if your focus is on maximizing rewards rather than showcasing wealth, the Chase Sapphire Reserve Card is a fantastic alternative. It offers many similar perks at a fraction of the entry requirements.


In the world of luxury credit cards, the J.P. Morgan Reserve Card is a standout option. For those who meet the financial requirements, it’s a solid addition that complements a lifestyle defined by high-end travel and exclusive experiences. If you don’t quite meet the criteria, rest assured that there are excellent credit card issuers like JPMorgan Chase Bank offering other cards to cater to savvy travelers, business executives, and even high-growth startups.


Ultimately, the J.P. Morgan Reserve Card is a compelling choice for those who value not only the perks but also the statement it makes—a combination of wealth, exclusivity, and top-tier benefits, fit for the 1% of the 1%.

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